Create Your Personal Launch Sequence: 5-Step Pre-Focus Routine

Why You Need a Launch Sequence

Great work doesn’t “just happen.” It lifts off after a short, repeatable routine that tells your brain, “Focus time starts now.” Think of it as a pre-flight checklist for your next coding sprint, design session, or study block. Follow these five quick steps and feel your concentration lock in—every single time.

Step 1 — Clear the Deck (2 min)

  • Close every tab not needed for the task. Bookmark, don’t “leave it for later.”
  • Put phone on Do Not Disturb; face-down, out of reach.
  • Quit email + messaging apps. (Slack’s /dnd command makes it polite.)

Step 2 — Prime Your State (60 sec)

Try the 4-4-4-4 box-breathing drill— inhale 4 sec, hold 4, exhale 4, hold 4. Two cycles drop heart-rate and sharpen PFC (pre-frontal cortex) activity1.

Step 3 — Fuel Smart (15 min lead-time)

  1. Pop one ESWA Focus Mint.
  2. Sip 250 ml water. Dehydration = slower neurons2.

Our sustained-release caffeine kicks in after about 15 minutes— see the science in yesterday’s post.

Step 4 — Set a Micro-Goal (1 min)

Write a single, concrete outcome for this block: “Finish UI wireframe for onboarding screen.” Keep it visible; it acts as a mental compass.

Step 5 — Time-Box & Go (10 sec)

Block 90–120 minutes on your calendar. Start a simple timer (we like Focus To-Do or a basic phone stopwatch). When it rings, stop—protect the ritual’s power.

Quick Recap

  1. Clear the deck
  2. Box-breathe
  3. Mint + water
  4. Write the micro-goal
  5. Time-box and launch

Tip: Run the same sequence daily for one week. Your brain will start switching into focus mode on autopilot by Day 4.

Ready to test it? Load your checklist, pop an ESWA mint, and watch deep work ignite—no jitters, no guesswork.

Shop ESWA Focus Mints →

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